We all love that personal touch. It’s only human. Somebody cares and it feels good. A direct marketing whiz designs unique packages customised to the needs of your target audience: the ultimate call-to-action. A perfumed letter or a flirtatious pamphlet, whatever tickles your fancy. Remember, an intimate parcel is much more likely to receive a warm response. So go ahead and seduce your audience. Your new client will feel extra special.

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